Posts tagged "anchor"

SEO Link Building – Creating Link Accounts + Back Links

SEO Link Dominator is the ultimate back link building software tool. easy to use and NO MONTHLY fees ever!!

Check out the full tutorial set at http://www.trafficmystic.com/seold/index.htm and download the free version today..

In this tutorial I show you how to create account and the process I go through to ensure that publically viewable links stick and are not removed.

Let me guide you step by step the functions of the auto field filling together with url and anchor text spinning at a click of the mouse.

If you think roboform is good for doing this type of task then you need to think again. Roboform is now legacy and ‘seo link dominator’ is now the must have SEO tool.

Duration : 0:10:43

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SEO Elite Software Review

SEO Elite is a search engine optimization software product designed to get user’s websites to the top of the search engines. Unlike most SEO tools, SEO Elite appears to be created for the average webmaster. The interface is very straightforward and built with a sort of “wizard-like” appearance.

There are 8 main project types within SEO Elite. Each project type represents an entirely new software product. So, essentially SEO Elite includes 8 software programs, all rolled into 1. The project types are as follows:

1. Analyze backlinks using a specified search engine

2. Get links to your website

3. Analyze allinanchor, allintitle, and allintext

4. Verify that link partners are still linking back

5. Find where your website is ranked in the search engines

6. Find how many pages are indexed

7. Find possible authority websites

8. Submit your article to article directories

For the most part, each project type is self-explanatory, but I will do my best to briefly explain each project type in our review below:

Project 1 review: Analyze backlinks using a specified search engine

The purpose of this project is to spy on your competition in order to see who is linking to them and exactly how they’re doing it. The theory here is that the search engines rank websites based primarily on the quality and quantity of sites linking the particular site in question. If the website has more quality links than another site, it will rank higher. With this SEO Elite project, you can quickly see who is linking to whatever site you enter into the software.

Project 2 review: Get links to your website

The purpose of this project is to do just that… Get links to your website. In order to rank higher in the search engines, you need websites to link to you. This project allows you to find quality websites and gathers their contact information, and then allows you to contact them from directly within the software… cutting down on the time it takes you to contact the potential link partner.

Project 3 review: Analyze allinanchor, allintext, and allintitle

This project type allows you to compare, side by side, the regular search results for a given keyword, as compared to Google’s advanced search criteria.

Project 4 review: Monitor whether link partners are still linking back

This project type allows you to input a links page on your website and SEO Elite will then visit each link partner on that page and will tell you whether or not they are still linking back to your site. We’ve found that many times link partners will just remove your link without you knowing.

Project 5 review: Monitor where your site is ranked in the SE’s

This project is a neat one in that it allows you to see where your site ranks for as many different keyword phrases as you want. SEO Elite also gives you a very nice little graph that visually shows rises and drops in ranking.

Project 6 review: Find out how many pages are indexed

You can input either your website or a competitor’s website and see how many of the website’s pages have been indexed by all of the major search engines. You can also see which pages, and the PR and Alexa rank of those pages.

Project 7 review: Find possible authority websites

I personally like this project type the most. You can input a keyword and SEO Elite will compare all of the top ranked website’s links and will tell you which are “common links” between all of the websites. Those common links are potential authority websites and ones that you should approach for a link exchange of some sort. A link from those sites will help your ranking the most.

Project 8 review: Submit your article to article directories

There are entire software applications that do nothing but submit your articles to article directories. What’s cool about this project type is that it’s essentially a $100+ program al rolled into 1 project type. There are roughly 50 article directories within SEO Elite and this project type steps you through submitting to the directories in a very straightforward, easy way.

To conclude our review of SEO Elite, I would say that it is a solid program that was easy to use. There was a manual that came with this software, as well as many tutorial videos… but to be honest, the software was so straightforward, we found ourselves not really needing to read any help guides etc. SEO Elite gets two thumbs up.

Looking for a great SEO Elite Review Please visit http://www.seoelite.com/testimonials.htm and read all the positive SEO Elite Customer Reviews to understand the power of this great software.

Groshan Fabiola
http://www.articlesbase.com/business-articles/seo-elite-software-review-132729.html

SEO PR: Buzz-Worthy Or Just Hype?

SEO PR is a buzzword that is both over-hyped and under-hyped at the same time. What do I mean by this? SEO PR is currently in buzz overkill mode in the Search Engine Marketing industry, but is drastically underutilized in the traditional PR world. Many traditional PR agencies are misinformed about Search Engine Marketing in general and are completely taken aback by SEO PR specifically.

So what is it? Search Engine Optimization Public Relations (SEO PR) is a blend of search engine visibility and traditional public relations that disperses a company’s message across the Internet by way of online media outlets and search engines. SEO PR not only helps disseminate an organization’s messages, but it also incorporates search engine-friendly communication through techniques such as optimizing copy in online content such as press releases, articles, whitepapers, blogs, RSS feeds and websites.

A successful search engine public relations engagement harnesses the power of the search engines by focusing on relevant keywords within the content being created and distributed. Careful attention must be paid to the content to ensure a careful balance between search engine-friendliness and good copywriting. Ultimately readers need to be able to understand the message without being bombarded by keyword spam, or copy overloaded with keywords affecting readability and comprehension.

As with any marketing campaign, integration of other marketing initiatives is crucial. A good SEO PR campaign heavily complements any Public Relations, Search Engine Optimization (SEO) or Pay Per Click (PPC) campaigns in place while strengthening a firm’s brand. Some traditional PR firms are beginning to partner with SEO firms to add this service to their portfolio and vice-versa. This is good news for many firms as the incremental costs of adding SEO PR to existing marketing activities should be relatively low assuming that both SEO and PR services are already in place. Much of the additional work is simply connecting the SEO efforts with the PR efforts.

The logical first step is to integrate press release activity with search engine marketing. By optimizing and distributing press releases online (assuming the right online wire service is used), not only will the release have the opportunity to get picked up by thousands of sites, but it will often be picked up and archived by Google News, Yahoo! News and by a multitude of other sites that pull relevant news feeds.

This means that the press release’s message gets instant online visibility and SEO efforts are also strengthened by having strategic keywords included in the release’s copy, with the most important ones linked to your website with relevant anchor text. Besides the link-building benefit, the relevant anchor text makes this “off the page” SEO activity very powerful. Moreover, the sites that are likely to pick up your online release are usually relevant to the content being distributed.

However, there is a point of diminishing returns. You cannot keyword spam or add dozens of links to a release. The press release needs to be first and foremost a press release that makes sense to readers. Secondly, if you litter the release with too many links it’s likely that the major search engines will actually punish you in terms of rankings. In addition, delivering press releases too frequently just for SEO purposes will not be likely to achieve your desired results either. Press releases should be newsworthy. Otherwise they won’t get picked up, even online.

The next steps can be easy depending on whether content generation and distribution are part of your current marketing activities. By taking the same approach as described for online press releases (minus the online wires), content such as whitepapers, articles, “micro-sites” and/or advertising sites, etc. can be optimized, distributed online and used to both enhance brand and bolster SEO results. The same principles apply with online press releases. Keep the content focused on its purpose whether it’s educational, technical, marketing-oriented or a combination thereof. Again, avoid keyword and link spam.

A word of caution when looking for ways to distribute your content online for SEO purposes: Avoid companies that offer services where you pay them to host your whitepapers or optimized content. These firms can deliver leads in many cases through various mechanisms which they usually control, but the content usually disappears as soon as you stop using their service. Such firms may be a fit for a demand generation program, but I don’t advise using them if your goals include a solid, long-term SEO uplift as you could easily end up in a situation where a significant amount of your content disappears the moment you end the relationship.

Many sites, directories, online media firms and related industry sites are usually open to distributing content via their electronic outlets if it’s of a certain quality, adds value to their readers and meets their editorial guidelines. Just like a traditional PR firm identifies a target media list, the same needs to be done for your online media efforts. Like traditional PR, SEO PR can be hard to measure in some ways, but tends to be easier to measure in other ways especially when it comes to search engine rankings, online press release pickup and traffic generated from the release.

SEO PR can be much more involved than the basic ideas discussed above, but most organizations can get immediate benefits just by combining their existing SEO and PR efforts. To learn more about SEO PR I suggest checking out resources such as Search Engine Watch (http://searchenginewatch.com), SEMPO (http://www.sempo.org), Wikipedia (http://en.wikipedia.org/wiki/Seo_pr) or simply searching in your favorite search engine for terms such as “SEO PR,” “Search Engine Public Relations,” “Online Reputation Management,” “Online PR” and related phrases.

Brian Easter
http://www.articlesbase.com/communication-articles/seo-pr-buzzworthy-or-just-hype-55355.html

SEO Terms For Newbies – Part 1 Of 2

A newbie is someone who is new to something and SEO stands for Search Engine Optimization. So if this is you, here are some terms you will be hearing and need to be familiar with.

A couple of years ago, SEO did not even exist, so in some way we are all newbies. It’s just that some are more new than others.

This list of terms, is by no means exhaustive but is meant as a basic introduction to the language used in SEO. At the rate new terms area appearing, by the time you have finished reading this list someone will have probably invented a new term, but at least you will have the basics. So lets get started.

above the fold
This is derived from the reference to the top part of a newspaper. Above the fold is used on the Internet to describe the top part of the page that the visitor can see without scrolling down.

AdSense
Google’s contextual based ad program. Use AdSense, by placing the ads on your website and earning revenue from when visitors click on the ads.

AdWords
Google’s pay per click (PPC) advertising program. Use AdWords when you want to buy advertisement to send traffic somewhere.

algorithm
Algorithms are complex sets of rules based on mathematical equations. With regard to SEO the algorithm is how the search engines rank web pages in it’s search results. Some SEOers feel that is they can figure out the algorithm, they can obtain higher search engine rankings.

anchor text
Also called link text. Is the blue underlined text on web pages that you click to go to another page or site. (Note: The link does not necessarily need to be blue or underlined but this is the traditional standard).

backlink / back link
A link on another page that links to the page you are viewing. Also known as inbound link.

click through rate (CTR)
Often used in Internet marketing to describe the percentage of users who click on a link or advertisement. IF a page has 100 visitors and 12 click on the link then the page has a CTR of 12%.

cloaking
The practice used by some web sites to send one page to a search engine for indexing while serving an entirely different page to everyone else. So what the search engine sees and what you see are two different things. It should be noted that the practice of cloaking can get your site banned from the search engines.

conversion rate (CR)
The percentage of site visitors that deliver your most wanted response (MWR). The CR is an important measure of the effectiveness of your online sales effort. If your site is selling an e-book and if 3 out of every 100 visitors buys your book then your site has a CR of 3%.

CPC
Cost per click. The total cost of an advertising campaign divided by the resulting number of unique visitors.

CPM
Cost per thousand impressions (M= Roman numeral for 1000). A pricing system often used in the banner advertising industry.
.
dead link
A link to a page, that no longer exists or has been moved to a different URL. Search engine spiders regularly remove dead links.

deep linking
The practice of linking to the inner pages of another web site – as opposed to linking to the homepage.

Google bomb / Google bombing
The practice of using anchor text to make a page show up in the Search Engine Results Pages (SERPs) under keywords that are out of context for that page. It should be noted that Google is taking steps to prevent this practice.

hand submission
The practice of visiting each search engine and directory and submitting the registration form by hand as opposed to using a software program. Some systems will not accept automated submissions. Same as Manual Submission.

heading tag
A HTML tag represented by , etc, to H6. These tags denote a text size with H1 being the largest. The heading tags may have significance in SEO with search engines appearing to assign more weight to keywords within heading tags.

hidden text
Text on a web page that is visible to spiders but not to human visitors. The aim is to load the page with keywords without deterring from the visitor’s experience. This is mostly done by making the text the some color as the background. Most search engines can now detect hidden text and consider it a form of spaming. Pages that contain hidden text are penalized or even de-listed.

hit
One hit is one request for a file on a web server. A visitor opening a page with 3images will in the process generate 4 hits.

hot linking
The practice of displaying images files, video files etc. on a web site when those files are on another (usually someone else’s) server. Effectively the site displays content that uses up someone else’s bandwidth. Hot linking is generally considered unethical unless prior permission is obtained.

HTML
Hypertext Markup Language is the primary language used to write web sites. Consists of tags .

HTTP
Hypertext Transfer Protocol is the most common transfer protocol used to facilitate communication between servers and browsers.

With You in Technology
Adam White

Adam White
http://www.articlesbase.com/computers-articles/seo-terms-for-newbies-part-1-of-2-119687.html

What is SEO Friendly Web Designing?

Nowadays, web designing is limited up to good looks and user friendly features. The most crucial aspect of web designing is its SEO friendly nature. It is important if it is core of your business. Hence, usually in SEO companies; web designers and search engine optimizers sit together. There are several expectations of SEO from a prominent web designer. Few are mentioned below:-
•    To treat search engine optimization as an afterthought is perhaps the biggest one mistake by web designers and site owners too.
•    All web designers must have strong command over CSS (cascading style sheets).
•    Font tags, color tags, size tags, etc provide search engine an ease over determining ranks of web pages.
•    Simultaneously, search engine experts can search & provide keywords and key phrases to designers to be used in the navigation schemes, headings, categories, cross-links, etc.
•    Mostly websites use high priority phrases on the homepage and hence internal pages lack far behind. So, web designers can link internal pages with anchor text on home page. It will certainly make the navigation smoother and more users friendly.
•    Splash page has immense significance from both aspects; web designing and optimization as well. Now, let’s have special briefing about splash page.
?    Normally, it is a flash animation with a link to redirect to the main home page.
?    Splash pages are primarily focused upon giant shaped advertisements.
?    The biggest setback with splash page is lacking of visible body text and link for single page.
?    So use splash page if usability tests, focus groups & web analytics data are showing its demand. But, be prepared regarding its negative impact as well.
Thus, hunting for designers is not an easy task. You must have bit idea about basics of web designing and search engine optimization. Such awareness will help you in analyzing the portfolio of web designing service providers. Now, here are few tips which are common in modern day web designing.
•    Search engines pay high respect to headlines so as a SEO/web designer; we must take advantage from this virtue and incorporate major keywords in headlines.
•    Every page of website has title & description tags. These include good keywords to describe the whole page content. Ideally, total number of words in title should not be more than nine and in description more than twenty.
•    As per latest trend, menu must be created on the left hand side of a website.
•    Think precisely upon the relevance of graphics and try to use an ALT tag containing keywords/key phrases.
•    Try to avoid flash due to its search engine unfriendly nature, though it enhances beauty of webpage.
•    Frequent use of image for link building also can not be called a smart web designing tactic because spiders are more prone towards text links.
•    Frames are another search engine unfriendly design so beware of them.
•    Too much complex tables are also not good from search engine optimization point of view.
•    CSS and java script files help in minimizing the page size and simultaneously, it makes download easier and faster for web surfers. It helps in quick indexing of web pages and enhances its ranking as well.
•    Always prefer standard HTML for web designing because software like Dreamweaver or WYSIWYG editor adds unnecessary scripting codes. Sometimes, search engines are unable to read them.

We can never neglect the fact that rank of website is directly proportional to the amount of traffic it invites. Vibrant look and rich contents work like catalyst for drawing huge traffic inflow. So, certainly; SEO and web designer are complementing each other. In this context, we can prominently talk about its future prospect especially as a bright career.
In coming days, there may be numerous forms of web designing. We can experience today vibrant look of flash designing and web sites in 3-D formats as well. On the other hand, news are flashing that Google has set up a team of sharp minds to enable text reading of image and video for search engine. These are symbolically speaking a lot about a new dynamic era

InixMedia
http://www.articlesbase.com/web-design-articles/what-is-seo-friendly-web-designing-676217.html

SEO Link Dominator Software – Creating One Way Back Links

SEO Link Dominator is the ultimate back link building software tool. easy to use and NO MONTHLY fees ever!!

Check out the full tutorial set at http://www.trafficmystic.com/seold/index.htm and download the free version today..

In this tutorial I show you how to create one way back links back to your own site / blogs and articles.

I show how to auto fill back link content and automatically spin anchor text and urls with no effort involved.

Need some varied anchor text back links? Come and see how the pros do it.

You import the links directly into the software to give the ability to easily create and drop a link but also to track any sites you have links on.

Duration : 0:4:34

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Importance of Domain Names in SEO

<!– /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:”"; margin:0in; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:”Times New Roman”; mso-fareast-font-family:”Times New Roman”; mso-bidi-font-family:”Times New Roman”; mso-bidi-language:AR-SA;} a:link, span.MsoHyperlink {color:blue; text-decoration:underline; text-underline:single;} a:visited, span.MsoHyperlinkFollowed {color:purple; text-decoration:underline; text-underline:single;} span.EmailStyle16 {mso-style-type:personal; mso-style-noshow:yes; mso-ansi-font-size:10.0pt; mso-bidi-font-size:10.0pt; font-family:Arial; mso-ascii-font-family:Arial; mso-hansi-font-family:Arial; mso-bidi-font-family:Arial; color:windowtext;} @page Section1 {size:8.5in 11.0in; margin:1.0in 1.25in 1.0in 1.25in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.Section1 {page:Section1;} -The e-commerce world has seen many start-ups; some made it big, while others floundered into non-existence. More often than not, a brilliant idea gets stifled by the sheer immensity of the Web. Search Engine Optimization (SEO) is an internet marketing strategy that provides online businesses with better search rankings and, ultimately decides the success or failure of an online venture. An SEO company packs an arsenal of tools that can increase organic rankings to generate higher ROI (return on investment). One aspect of the SEO process is choosing the right domain name.

While selecting domain names may be redundant for existing businesses, new arrivals on the web must consider the importance of domain names in SEO. The business and domain names are essential because the anchor tag with its text provides a link from every corner of the net to your site. While linking to a website, webmasters tend to use either the business name (e.g. XYZ Company) or the domain name (www.xyzcompany.com). Having a business name that contains keywords which fit your product or service description is a very effective SEO practice.

The direct SEO effect of a keyword rich domain name is evident across the web, with SEO marketers lapping up numerous combinations of their keyword “SEO”. The hyphenated URL is a very effective domain name trick, since Google treats hyphens as spaces. This means that a domain name also holds essential SEO keywords that can help propel a website up the search rankings. Also purchasing a more descriptive domain name is cost effective because longer names are generally priced lower.

Of course, with millions of sites, there are bound to be naming collisions, and working around this factor is probably the hardest. After all, no site wants to appear to be a clone of another. Compromises will have to be made. Branding your business and optimizing your website demands certain trade-offs between a stylish name and a utilitarian one. Thus, a good California SEO company, such as WebMarketing123, can help in both these intricate processes; first, sifting through the many permutations available and then, choosing one that has both brand value and search engine optimality.

Mike Smith
http://www.articlesbase.com/seo-articles/importance-of-domain-names-in-seo-708252.html

Article Marketing Simply WORKS – One Way Link Building – Page One Google Listings

http://www.replaceyoursalary.com/article-marketing.html

Article marketing tutorial. Real evidence article marketing produces higher traffic. One way link building, build backlinks to get page one listings in Google for your keywords. Proof that article marketing works. Article marketing resources and tools. Top 10 listings in Google. Rank up high on Page 1 of Google for FREE.

SEO,Search Engine Optimization,AdSense,Blog,Web Traffic,How Alexa Ranking,Google Page Rank,Sitemap,Search Engine Spiders Works,Alexa,SEO,Alexa,Search Engine Optimization,AdSense,Blog,Web Traffic,DMOZ,Google,MSN,Overtu re,Yahoo Publisher,Alexa,RSS,Reciprocal Link Exchanges,SEO Tips,Link Partners,Content,Web Articles,Search Engine Ranking,SEO,Search Engine Optimization,Alexa,AdSense,Blo g,ow Alexa Ranking,Google Page Rank,Sitemap,Search Engine Spiders Works,Blogs,Yahoo Publisher,Alexa, Page Rank,Sitemap,SEO,Search Engine Optimization,AdSense,Blog,Web Traffic,How Alexa Ranking,Google Page Rank,Sitemap,Search Engine Spiders,Adsense Templates,SEO,Search Engine Optimization,Alexa, AdSense,Blog,Blogger,Page Rank,Sitemap,SEO,Blog,Search Engine Optimization,Blog,AdSense,Sear ch Engine Optimization,SEO.

Duration : 0:10:38

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What is meant by On page optimization in Search Engine Optimization(SEO)?Whats its improtant in SEO?

SEO is divided into on-page optimization and off-page optimization.

On-page is everything that can be done to the website itself and off-page is everything you that can be done away from the website.

So for example creating the right title element for each page of a website is classed as on-page optimization.

Whereas creating inbound links and their anchor text is classed as off-page optimization because inbound links are obviously on another website.

Reference:

Creating the right title element http://www.seo-blog.com/title-element.php

Creating inbound links and their anchor text http://www.seo-blog.com/inbound-links.php

what is SEO (On Page and Off Page)?

Hello, SEO is first of all a great concept to delve into.

Now, SEO it self stands for "Search Engine Optimization". What this means is, that you are optimizing, or designing your website to gear its content towards the nature of the major search engines (Google for most but also Yahoo, MSN, bing I guess!) with the goal of boosting the traffic to your web site. You want to be targeting specific keywords, so that when customers / readers of your site go and search for those keywords in the major search engines, they will hopefully come across your site in either the top or top 5-10 positions. This will help (if your site is an e-commerce website) direct traffic, and therefore potential customers to your store. If you are an informational / non-profit site, you want people to know about you, right?

There are two different and major categories of SEO and these come in the form of On Page versus Off Page SEO. A great article may explain this better here (http://ezinearticles.com/?On-Page-and-Off-Page-SEO-Factors&id=2458713) but I’ll do my best:

Essentially, On Page SEO deals with, as I said previously when describing the general SEO, gearing your website’s content to comply with the major search engines. Things like target keywords, original content, etc. play a major effect in this category and are very important in the grand scheme of things.

Off Page SEO deals with external information not presented by your website but things that also determine how high you rank in the search engines for a particular keyword. Things like back-links, anchor text links and other things play a massive role in determining your ranking (PageRank for Google) as keywords have become increasingly easier to spam, and therefore, less important to you ranking, letting certain aspects such as back links play an increasingly more prominent role in determining your ranking on the search engines.

Please, again, check the article, as I have described the very basics of SEO and what is about and for, but the article goes more in depth and if you still have further questions, please feel free to contact me for further help. I too have only scratched the surface of this intricate concept, and everyone in this field is learning more and more all the time!

BOSS