Posts tagged "factors"

Did changing hosting providers affect the SEO effort and rankings of a site?

I gone for a free hosting company and they have suspended my account saying my account quota is over.I am now going for another free hosting provider for 1month and then change over.My question is,will it be a problem if I keep changing hosting providers for the SEO and ranking of my site?
I mean will the on page SEO factors in anyway affect my websites search engine and ranking position?
Also I am seeing website which is now unavailable due to the suspension of my hosting account still ranked at no.7 for google search results.
Will my website disappear from search engines during google’s next crawl?

If the interruption of service is not so long, it may not effect your SEO. But I would say a downtime of longer than 1 day may somewhat effect your SEO and pagerank.

If your site is making any money at all, why not invest a little bit on paid hosting? They can be as cheap as $3 a month. Why risk your Google rank…

Look for a cheap host at http://bestcheapwebhosting.org

Good luck.

Hiring a Good SEO Copywriter

Obviously being interested in the services of a good, SEO copywriter may mean that you have some content that you need incorporated into some good keyword rich SEO articles. The hard job may be to find the appropriate writer. Keep in mind there is more to it than the individual being a good writer.

To begin with, if you have an SEO content writer in mind, do not hesitate to ask for a few samples. This way you get to see a style of their writing. More than likely the sample content will not be applicable to your topic, so do not let that sway you from the important factors. Content must pertinent to the article title. A good captivating headline with intriguing content is necessary. It must be able to hold the reader’s attention right to the end. In addition, the SEO copywriter must possess excellent spelling and grammar skills.

You may initially feel more comfortable hiring an experienced SEO content writer. This is fine, especially if you have a flexible budget. Do not dismiss the talents of newcomers to the industry though. Often new SEO copywriters are eager to please. They will spend more time on their research and presentation. They may not be as quick as the experienced writer may but they have much to offer.

If time is an issue with your project then you may very likely want to utilize the services of an experience copywriter. Especially if there is going to be a fair amount of research involved. Well-trained, experienced writers are able to research quickly and extract relevant information.

Often you will find that many experienced SEO content writers that are adept at writing keyword-rich SEO articles have lost their interest in their jobs. What ends up happening is their entire articles end up having the same tone and style. There is no problem with this if you are requiring the writer to complete a few articles. On the other hand, if you have many articles to complete and the subject is the same, then this issue can be a problem. You do not want all of your articles sounding almost identical. This is where the advantage of an inexperienced writer takes the lead. They are still fresh to the concept of writing and will be more willing to put more thought into the articles.

There are both pros and cons to hiring experienced SEO content writers and the novices. The one major skill they must jointly share those is to be able to write keyword-rich SEO articles.

To solve your dilemma of who to choose as a SEO content writer, why not consider a well-known company such as SEO Content Lab? Let their management specialists determine the best SEO copywriter for your particular project. Their streamlined, proficient writing staff consists of writers in many areas of expertise. Combine the knowledge of the writers with the experience of management and you are sure to get excellent services at quality prices from SEO Content Lab.

Don T
http://www.articlesbase.com/seo-articles/hiring-a-good-seo-copywriter-721001.html

What is On page optimization in seo?

on-page optimization refers to factors that have an effect on your Web site. These factors are controlled by you or by coding on your page. Examples of on-page optimization include actual HTML code, meta tags, keyword placement and keyword density.

Live From Madison Square Garden, SEO Vs Sem!

A great evening in Manhattan, a fantastic atmosphere in Madison Square Garden. Web business people is waiting this match for a long time. One side there is Search Engine Optimization and Search Engine Marketing on the other, both seems fit and there is desire to win on face. Last years both sides challenged to other but they never came to face to face. Before the match starts, lets take a short look to their career, strength and weaknesses.

Called SEO is short term of Search Engine Optimization. A milestone in web business since the search engines are the main source for web users before they buy services or products online. Finest and most trustable data source with their high indexing capacity and different logical algos working on the back round may depend on your rankings while results are listed. As most web users do not look much after the 3rd pages of results, web business owners are directly influenced. A web surfer can be your client if your web site is ranked at the top of search results but how you get listed at the top of a major engine? Even there are different algos powering the search engines the main theory is mostly same, simple algo stands on location and frequency. A crawl base search engines use spiders a web site and classifies with different principles to define the ranking. A fact about algo can be changed or improved for search quality. I’am sure all professionals will remember Florida Update on Google. Indeed it was an earchquake more than an update, many results were changed or disappeared on Google, some high rankings even lost from the index. Actually general Google algo is formulated as Relevance Score , PageRank , Local Score with other tweaking , tuning or filtering aspects. Main development point of a search algo is how much off page factors are important and their degrees take part in your algo. The theory on here is not giving much control to webmasters with on page factors .Other search engines do not use Page Rank since Page Rank is a trademark which belongs to Google. Avoiding any spamming , manipulation trials, over optimization or even cloaked content, engines are modifying or changing the degrees ,adding new variables on their algo time to time but all work done is to provide higher search relevancy and quality for users. (Relevance score is SEO efforts, Page Rank is Link building efforts for Google and Local Score is links from expert documents) As seen from the formula, SEO efforts only work on relevance score and vary your ranking 10% if you hired a SEO professional but this can increase 18% if your SEO is master level. I would like to talk about Yahoo and Live search engines’ secrets either but as mentioned they are my professional secrets for now, if you don’t know these, its impossible to get top results on Yahoo or Live.

Search Engine Marketing (Pay Per Click) is paid inclusions as seen Sponsored Results on engines based on pay per click. This marketing tool has been increased enormously in these years, even with expensive per click rates. In some keywords or phrases a click may cost 10€ ( online dating industry) whether visit converts to a lead or not. Ads buyers are ready to pay these high per click bills because SEM efforts bring more revenue than they spent. How this technology works while displaying the ads? Lets say few words about Google Adwords. Google has 2 different networks such as search network and content network. Search network means Google powered search results that you may see on any website with a search bar using Google’s search technology. Content network is different spidering technology and matching the search query and web site content. If you have a web site with high quality and useful content, you may apply and get involved Google’s Adsense network to make money. Google will classify your content and display related ads when a search query is matched as you have probably seen Ads by Google on web.

If SEO and SEM are powerful marketing tools which is the best and effective on sales conversion rates? This is the fatal question, both have advantages changing to the case, then lets compare:

A)In SEM, your web site does not need a change in most cases. If you want high conversion rates, a SEM professional should prepare high quality landing page is necessary only, not your entire design. On the other hand SEO may require some major design changes to get good spidering by engines.

B)PPC Ads charged when clicked only, displaying your ads will not cost you anything but poor Click Through Rates will increase your minimum per click costs. SEO visits are free of charge as visitors comes by clicking the natural search results from a search engine. Most visitors likely to trust a site they find on a search engine, they feel like natural results have been approved by the search engine.

C) SEM brings very quick results to analyze your campaign while SEO effects can take long time on ranking. On Adwords, just 15 minutes is enough to display your campaign on screen but SEO results may take up to 3 months on engine’s ranking.

D) ROI and Conversion rates are higher in SEM because you may design different landing pages according to your major products or services with price charts, feature comparison tables .However in SEO, you can not make these much because your most powerful PR page is your homepage so your sub pages which includes your product specification will not get listed higher than your main page.

E) Targeting is easy in SEM with campaign settings option. You may target national ,regional or international geographical areas depending on your shipping options. Google has features to promote your local business with accessing your business address or just selecting distribution area on Google Map. Another useful tool is matching options are enables you to select broad ,phrase,exacxt or negative matches while displaying your ads.When you prefer SEO, you can not prepare different target pages as they will be sub pages and will not get listed higher than your main page as above.

F) SEM limits you with your budget because your ads campaign will stop displaying when your daily, keywords or monthly budget is reached while SEO results longer even months after optimization work is done.

Finally who wins this match? Well, this depends on your expectation, budget and targets from your campaigns. As long years professional , I dont have a preference . Each business needs different campaigns, you may select to attract new clients in both tools while achieving your corporate targets.

Ladies and Gentlemen, unforgettable match is about to start in Madison Square Garden, please sit back and watch this.

Erkan Meydanlioglu,Mr
http://www.articlesbase.com/online-business-articles/live-from-madison-square-garden-seo-vs-sem-120682.html

Link Building Prohibition Bill

14-Points checkList of backlinking practices you must avoid in order to ensure a healthy start and ongoing positive results in your off-page factors optimization campaign. For more SEO videos please visit www.Site-Reference.com

Duration : 0:3:34

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The Usability of Website and Search Engine Optimization

My focus is on how website usability goes hand in hand with good SEO. Usability science, or human factors, pursues the quest for human-computer interface designs that are easy to use. While Usability Day is about technology as a whole, and how that technology makes our lives easier, this article will turn its attention to website usability, and how it can be important in search engine optimization.

Website usability deals with ease of navigation, how colors work together to enhance a user experience without hurting the eyes, the size of fonts, and design. But some of the concepts of website usability have a direct effect on how search engines crawl your website, and index it accordingly.

“Memory is part of usability. That’s why navigation is such a pain in the neck to work out and make usable for everybody who will use your web site. There are ads, images, blinking thingy’s distracting your eyes, and your mind is going everywhere at once”.

Usability Testing
Web site usability focuses on what happens after users arrive on a Web site. When usability professionals perform formative tests on Web page prototypes, the initial assumption is users have already landed on a specific page. Usability professionals observe what people do once they arrive on that page. Do they take the desired call to action? Do they understand what page they’re viewing? The focus of formative usability testing is to create a user-friendly interface. It isn’t how to encourage people to visit your Web site. That responsibility is usually relegated to the marketing department.

Search Engine Optimization:
Search engine optimization (SEO) is a set of methods aimed at improving the ranking of a website in search engine listings, and could be considered a subset of search engine marketing. The term SEO also refers to “search engine optimizers,” an industry of consultants who carry out optimization projects on behalf of clients’ sites.

It is the process of analyzing and optimizing your web site’s design in order to ensure its indexing and increase its positioning in search engines.
The goal of this analysis and optimization is to make your web site and its content more attractive, relevant and visible to search engines and web searchers.
It would be terrible to have a beautifully designed web site with excellent written content, yet receive little traffic simply because your site cannot be easily found, if at all, by using a major search engine.
We will provide you with our expert advice on your site’s architecture in order to make it search engine friendly.
A higher search ranking is what many website owners dream of. What they don’t realise is that by optimising their site for the search engines, if done correctly, they can also optimise it for their site visitors.
Ultimately this means more people finding your website and increased sales and lead generation. But are search engine optimization and usability compatible? Aren’t there trades-offs that need to be made between giving search engines what they want and giving people what they want? Read on and find out.

This Earth-Day-style event, focused on easy-to-use technology, currently involves plans in more than 70 cities in 30 countries. Online headquarters of the international day, says, “World Usability Day promotes the value of usability engineering, user-centered design, and every user’s responsibility to ask for things that work better. The Usability Professionals’ Association is doing that by encouraging, organizing, and sponsoring 36 hours of activities at the local level around the globe.

Subhash
http://www.articlesbase.com/seo-articles/the-usability-of-website-and-search-engine-optimization-73564.html

SEO, Local SEO, and Internet Marketing Company – Powered by Search

Powered by Search is a leading provider of Local SEO solutions for national enterprises and for small businesses throughout Canada and the United States. We are only one of two Canadian companies to be featured in the industry standard Local Search Ranking Factors study and is also a trusted provider at GetListed.org.

Powered by Search is well recognized and quoted in industry publications for its expertise in organic search engine optimization, web analytics, call tracking, and rich media search optimization.

Duration : 0:0:54

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Network Marketing and SEO [Part 3 of 5]

http://www.mikaylasway.com This video offers a quick guide on how to use on-page SEO factors to optimize your webpages. It’s part 3 of 5of this video course, so be sure to got to www.MikaylasWay.com for the rest of the series and more information.

Duration : 0:10:53

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Linking Techniques for Better SEO

Most search engines, with Google being the most prominent, rely heavily on a site’s popularity with other sites to determine the page ranking that they assign to any given page. While sites that contain no inbound or outbound links can in fact have a decent page rank with Google, the rank will most likely remain very low and the pages will not do very well in the search results without a good linking strategy and keyword density. All pages should have at least one relevant inbound link from a site that has already obtained a page rank to be properly indexed by most of the major search engines.

As an example, before beginning any research into search engine optimization, this researcher designed a sight for a local community foundation. This site is not optimized whatsoever, contains no outbound or inbound links, but has a huge wealth of content. Based solely on the amount of content and the relevancy, the site is currently holding a Google page rank of between 2 and 3 and has around 25 to 35 pages indexed depending on the search engine. These results took nearly 6 months to achieve and had this researcher known about proper SEO techniques during the design phase, he most likely could have shortened that time frame considerably using the strategies researched in this report. After doing the research for this report, this researcher has all intentions of optimizing it with a good linking strategy and improved keyword density to see how the page rank changes.

The key to a good linking strategy is to provide good quality links that users of your site would be interested in following and that are relevant to your site. Subscribing to linking services is a good way of achieving this as long as it is done properly. Some less than honorable companies advertising SEO services on the web are doing nothing more than adding hundreds or thousands of links to a site in order to raise page rank, and while this might cause a temporary raise in page rank, eventually the search engines compile all of these links and realize most are irrelevant which causes a site to be greatly penalized. As quoted from Google’s webmaster tools website “Don’t participate in link schemes designed to increase your site’s ranking or Page Rank. In particular, avoid links to web spammers or “bad neighborhoods” on the web, as your own ranking may be affected adversely by those links”.

There are also several other factors that effect the outcome of a good linking strategy. Link age, link depth, links per page, and location of links are all factors that help Google to determine the popularity of your site. By having inbound links that have been pointing to your site for a long time, Google sees your site as a source that other sites consider valuable enough to keep linking to you. All of your outbound links should be located on the page that you are optimizing for. For example, don’t include outbound links for web hosting related sites on pages that are being optimized for the keyword “Domains.” Although it is acceptable to design a links page containing all of your outbound links, the preferred method for using outbound links is to keep them all on the page being optimized. Using this method, the spiders will see this page as the most important part of the site and will not see the links page as just another attempt to gain popularity. Finally, try to keep the number of identical links to a minimum on each page. Google will penalize a page that has several identical outbound links on the same page.

For more SEO tips please visit Help My Page Rank

Michael Sweet
http://www.articlesbase.com/seo-articles/linking-techniques-for-better-seo-94149.html

Best SEO Services

Many new webmasters (especially those driven to make money online – you know, the ones determined to find that “magic needle in a haystack” technique that actually works!) are not only new to running a website and the marketing aspects of it, but they’re also faced with the task of how to properly choose the right SEO services for proper optimization. This can be a daunting undertaking, as there are so many different services that specialize in SEO available out there – so where does one start?

Let’s look at five key factors to take into consideration when picking the right SEO service for your new website or e-commerce business:

1. Are they reputable?

2. What do they do to help SEO your site?

3. What prices do they offer?

4. Do they have client testimonials available, or an SEO portfolio?

5. Do they care about your success, rather than just your credit card?

The above five qualities are ones you need to seriously think about when searching for the right SEO firm to take care of your website for you. For more details go to: www.offline-promotion.com.You see, a lot of these firms are based overseas, and most of them (not all) have a horrible reputation for submitting your site to tens of thousands of poor quality directories, and assume they’ve properly optimized your site for the search engines. Unfortunately, many people get taken by this, as they don’t know any better, and the prices are cheap enough to swallow.

A good firm will not go this route, and as much as I hate to say it, you need to look for a US or even European based SEO firm that can take you on as a client – as they’re more likely to actually optimize your site the way it should be done. Again, there are many to choose from, but from personal experience, it seems that the middle sized SEO firms seem to be the best fit for the above five factors due to a couple of different reasons:

1)    1. Large SEO companies usually offer the lowest price, but you’re getting a “cookie cutter” approach that may not suit your individual website. Sure, low prices are always great, but not if it means the difference between success and failure. Also, you don’t get the personal attention that you would get from a medium or smaller sized firm. For can visit to: www.greatseosecrets.com.Overall, avoiding large SEO services companies may be your best bet for now.

2. Small SEO firms (usually small office or even home based), have a few advantages, but are heavily outweighed by the disadvantages. First of all, you’ll get great customer service, as the smaller SEO firms typically have few clients. The prices may vary, depending on reputation level – for instance, if it’s some well known SEO guru, get ready to thousands upon thousands of dollars. On the other hand, it also may be some kid in his garage who doesn’t quite have the knowledge or dedication to help rank your site better. Smaller SEO firms also usually don’t have the ability to offer refunds or guarantees of any sort, so be warned. Unless it’s an SEO mega star and you have tons of money, I wouldn’t go the small company route.

3. Medium SEO companies seem to be the logical choice for many reasons. Not only can they afford the pay to have good quality SEO specialists on staff, but they’re also able to offer more customer assurance that the job will get done. They’re not too big to totally avoid you due to thousands of customers, and you’ll usually get prompt customer service. Pricing is usually in the middle range, and for the quality you get, it’s typically right on target.

In conclusion, when you’re ready to choose an SEO service for your website or e-commerce business, make sure you take some of these factors into consideration. Everyone does it a little different, and while you don’t want to “cheap out”, you shouldn’t have to go broke in the process. Stick with it, and you’ll have high ranking sites sooner than you know it!

Harveen Harveen
http://www.articlesbase.com/seo-articles/best-seo-services-751729.html