Posts tagged "pagerank"

How can I get better organic traffic into my arcade site?

I’ve done traffic exchanges, directory submitting, SEO, article writing, E-mail refering, premium link exchanging. So far link referal has helped the most. It grabs about 20 uniques a day if I spend 10 minutes on their site, but I’m out of idea’s. Since google is updating their Pagerank soon I need to really get noticed quickly. This is a serious question, but is there anything else that I can do that will easily bring in organic traffic?

There’s really no magic formula. Just keep trying to do all the things you’ve been doing – again and again (starting first with the most effective).

Getting traffic is a combination of a lot of things. The key to success is to create great content that visitors want to use, search engines will love and other websites will naturally link to. Of course, it’s easier said than done.

Here are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible:

1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement – if visitors love your content, then they will go back and spread the word to others.

2. Make it easy for users to recommend your site. Viral marketing is very important — and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more – that’s additional traffic that you get for FREE!

Recommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/
Big Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml
CGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/
Hostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html

3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.

If you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com’s "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm

4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News.

http://www.prleap.com/sign_up.html

http://i-newswire.com/

http://www.24-7pressrelease.com/

http://www.pressbox.co.uk/cgi-bin/links/add.cgi

http://www.pr.com/press-releases

http://www.prfree.com/

http://www.clickpress.com/releases/index.shtml

http://www.theopenpress.com/

http://www.przoom.com/

http://www.prweb.com

http://www.newswiretoday.com/

http://www.free-press-release.com/

5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.

Here is a comprehensive list of where to submit your articles http://answers.yahoo.com/question/;_ylt=AhzreGmnCUicOoyedqypscUjzKIX?qid=1006022407481

6. Improve your conversion. Getting visitors is one thing; getting them to buy your products is a whole different story. Read the article " How To Sell More on the Web: 30 Tips To Increase Conversion Rates For An Ecommerce Site " http://www.powerhomebiz.com/092006/ecommerce.htm for tips on how to improve your conversion rates.

7. Post a link to your site for free where it is allowed (always read the Terms of Use). Examples are:

Craigslist http://www.craigslist.com
Google Base http://base.google.com
Classifieds for Free http://www.classifiedsforfree.com/…
Text Link Exchange http://www.txtswap.com/
Recycler.com http://www.recycler.com/
Yahoo Classifieds http://classifieds.yahoo.com/
US Free Ads http://www.usfreeads.com/

Did changing hosting providers affect the SEO effort and rankings of a site?

I gone for a free hosting company and they have suspended my account saying my account quota is over.I am now going for another free hosting provider for 1month and then change over.My question is,will it be a problem if I keep changing hosting providers for the SEO and ranking of my site?
I mean will the on page SEO factors in anyway affect my websites search engine and ranking position?
Also I am seeing website which is now unavailable due to the suspension of my hosting account still ranked at no.7 for google search results.
Will my website disappear from search engines during google’s next crawl?

If the interruption of service is not so long, it may not effect your SEO. But I would say a downtime of longer than 1 day may somewhat effect your SEO and pagerank.

If your site is making any money at all, why not invest a little bit on paid hosting? They can be as cheap as $3 a month. Why risk your Google rank…

Look for a cheap host at http://bestcheapwebhosting.org

Good luck.

Live From Madison Square Garden, SEO Vs Sem!

A great evening in Manhattan, a fantastic atmosphere in Madison Square Garden. Web business people is waiting this match for a long time. One side there is Search Engine Optimization and Search Engine Marketing on the other, both seems fit and there is desire to win on face. Last years both sides challenged to other but they never came to face to face. Before the match starts, lets take a short look to their career, strength and weaknesses.

Called SEO is short term of Search Engine Optimization. A milestone in web business since the search engines are the main source for web users before they buy services or products online. Finest and most trustable data source with their high indexing capacity and different logical algos working on the back round may depend on your rankings while results are listed. As most web users do not look much after the 3rd pages of results, web business owners are directly influenced. A web surfer can be your client if your web site is ranked at the top of search results but how you get listed at the top of a major engine? Even there are different algos powering the search engines the main theory is mostly same, simple algo stands on location and frequency. A crawl base search engines use spiders a web site and classifies with different principles to define the ranking. A fact about algo can be changed or improved for search quality. I’am sure all professionals will remember Florida Update on Google. Indeed it was an earchquake more than an update, many results were changed or disappeared on Google, some high rankings even lost from the index. Actually general Google algo is formulated as Relevance Score , PageRank , Local Score with other tweaking , tuning or filtering aspects. Main development point of a search algo is how much off page factors are important and their degrees take part in your algo. The theory on here is not giving much control to webmasters with on page factors .Other search engines do not use Page Rank since Page Rank is a trademark which belongs to Google. Avoiding any spamming , manipulation trials, over optimization or even cloaked content, engines are modifying or changing the degrees ,adding new variables on their algo time to time but all work done is to provide higher search relevancy and quality for users. (Relevance score is SEO efforts, Page Rank is Link building efforts for Google and Local Score is links from expert documents) As seen from the formula, SEO efforts only work on relevance score and vary your ranking 10% if you hired a SEO professional but this can increase 18% if your SEO is master level. I would like to talk about Yahoo and Live search engines’ secrets either but as mentioned they are my professional secrets for now, if you don’t know these, its impossible to get top results on Yahoo or Live.

Search Engine Marketing (Pay Per Click) is paid inclusions as seen Sponsored Results on engines based on pay per click. This marketing tool has been increased enormously in these years, even with expensive per click rates. In some keywords or phrases a click may cost 10€ ( online dating industry) whether visit converts to a lead or not. Ads buyers are ready to pay these high per click bills because SEM efforts bring more revenue than they spent. How this technology works while displaying the ads? Lets say few words about Google Adwords. Google has 2 different networks such as search network and content network. Search network means Google powered search results that you may see on any website with a search bar using Google’s search technology. Content network is different spidering technology and matching the search query and web site content. If you have a web site with high quality and useful content, you may apply and get involved Google’s Adsense network to make money. Google will classify your content and display related ads when a search query is matched as you have probably seen Ads by Google on web.

If SEO and SEM are powerful marketing tools which is the best and effective on sales conversion rates? This is the fatal question, both have advantages changing to the case, then lets compare:

A)In SEM, your web site does not need a change in most cases. If you want high conversion rates, a SEM professional should prepare high quality landing page is necessary only, not your entire design. On the other hand SEO may require some major design changes to get good spidering by engines.

B)PPC Ads charged when clicked only, displaying your ads will not cost you anything but poor Click Through Rates will increase your minimum per click costs. SEO visits are free of charge as visitors comes by clicking the natural search results from a search engine. Most visitors likely to trust a site they find on a search engine, they feel like natural results have been approved by the search engine.

C) SEM brings very quick results to analyze your campaign while SEO effects can take long time on ranking. On Adwords, just 15 minutes is enough to display your campaign on screen but SEO results may take up to 3 months on engine’s ranking.

D) ROI and Conversion rates are higher in SEM because you may design different landing pages according to your major products or services with price charts, feature comparison tables .However in SEO, you can not make these much because your most powerful PR page is your homepage so your sub pages which includes your product specification will not get listed higher than your main page.

E) Targeting is easy in SEM with campaign settings option. You may target national ,regional or international geographical areas depending on your shipping options. Google has features to promote your local business with accessing your business address or just selecting distribution area on Google Map. Another useful tool is matching options are enables you to select broad ,phrase,exacxt or negative matches while displaying your ads.When you prefer SEO, you can not prepare different target pages as they will be sub pages and will not get listed higher than your main page as above.

F) SEM limits you with your budget because your ads campaign will stop displaying when your daily, keywords or monthly budget is reached while SEO results longer even months after optimization work is done.

Finally who wins this match? Well, this depends on your expectation, budget and targets from your campaigns. As long years professional , I dont have a preference . Each business needs different campaigns, you may select to attract new clients in both tools while achieving your corporate targets.

Ladies and Gentlemen, unforgettable match is about to start in Madison Square Garden, please sit back and watch this.

Erkan Meydanlioglu,Mr
http://www.articlesbase.com/online-business-articles/live-from-madison-square-garden-seo-vs-sem-120682.html

Seo Article Submission – the Best Free Website Promotion!

Article submission is one of the best ways I have found to promote a website or blog. If you can write at all and you have a website or blog to promote, do yourself a favor and try article submission. You can submit your article to one of many free article directories or if you want a lot of exposure, submit your article to a lot of them.
It is a very simple process and anyone can do it. Here are the simple steps you need to take for seo article submission.

– You should be an expert or at least understand your subject.
– Write an article sharing your knowledge and expertise.
– Submit your article to recognized article submission websites.
– Publishers of online newsletters, ezines, etc. will gather content from these sites to use in their projects.
– Well written articles are used by thousands of publishers.
– The only condition to use your article is that they publish it with a link to your site.
– People publish your article and you get highly valued one way links back to your site.

SEO article submission will have several effects on your website. These are just of few of the positive results you will gain if you choose to try seo article submission…

– Establish yourself as an expert in your particular field
– Make more sales from your website

– Generate more traffic to your website
– Increase your Google PageRank
– Boost your Alexa rating
– And more…

The only drawback I found to seo article submission is the time and effort it takes to submit your article to the article directories. It can take hours to sign up for these sites and then wait for an email to confirm your registration. Once you get the email, you click on the link, return to the site and log in to submit your article.

This process has been automated by several online services but they cost a lot and don’t submit to as many article directories as you may want them to. The article submission programs I found were little more than SPAM tools that did not work all that well to begin with and would eventually get you banned from the article sites.

Now there is an alternative to the article submission services and programs. I have developed a new program that allows you to fill in your information one time, user name and passwords as well. Then the program will visit each article submission directory one at a time and fill in the needed forms for you. It supports 138 Auto Fill article directories so you can start posting your articles right away! It also has an additional 25 Manual fill articles directory sites as well.

Website promotion will never be the same again. You can forget about trading links. You don’t have to pay an SEO company an arm and a leg to promote your website. And best of all, my program comes with a 100% money back guarantee. It only costs $45.00 and there is no monthly fee or membership charge. The article directory database that comes with the program is not locked in program, but easy to edit. You can add new article directories and delete old ones with easy and keep your article submission database up to date with very little effort. Visit my website promotion blog at this address for more information about seo article submission.

http://seo-article-submission.website-promotion-blog.info/

One more thing… This very article was submitted to the article submission directories by the program I am talking about. Nothing better than a product that is used by it’s own maker. If you have any questions about seo article submission, seo blogs or website promotion in general, feel to contact me at seokeywords@hotmail.com.

Robert Mcculloch
http://www.articlesbase.com/seo-articles/seo-article-submission-the-best-free-website-promotion-62673.html

Google Pagerank is Directly Related to the Quantity & Quality of Backlinks

In this video http://www.ferreemoney.com will show you how to use the Market Samurai tool to quickly find high PR (5-6-7) backlinks in your niche market. In this example, I will show you how I use Market Samurai in the Social Media Marketing space and how I use anchor text in my Comment vs. normal http coding approach.

Your website Google pagerank is directly related to the quantity and quality of backlinks you have. Page rank can be improved with the search engine ranking bots by using the Market Samurai Google SEO research tool. The good news is, you can do use this SEO tool for any niche market in a matter of minutes.

In order to get a high Google rank and improve your page ranking with Google is a matter of identifying the right keywords, relevant to your site and finding those websites with a high Google page rank and then visiting that site with a high link popularity and leaving a relevant comment.

Duration : 0:9:46

Read more…

Blogging 1-4 Blogging for Business – Intro to Search Engine Optimization

http://www.steinarknutsen.com/video-episode-4-blogging-for-business-intro-to-search-engine-optimization Blogging for Business – Intro to Search Engine Optimization

In our last video we talked about planning for your blog. In this video I provide a brief introduction and overview of search engine optimization (SEO) as it relates to blogging.

Search egnine optimization is all of the on-page and off-page tactics you can do to drive traffic to your site when people search on Google, Bing, Yahoo and other popular search engines. The tactics we use can help maximize your exposure on those search engines.

On-page optimization is all the things you can do on your blog to help search engines know what your website is about. There’s coding you can do behind the scenes and optimization you can do with the content itself. For example, you want to include keywords throughout your site so readers and search engines can index your site for the appropriate words.

Off-site optimization is all the things you can do outside your site to maximize indexing and traffic. For example, submitting your RSS feed to feed aggregators, submitting your sitemap, and getting backlinks from other high PageRank sites.

The most popular blogging platforms support SEO to some degree and provide tools to help make it easier. The key at this point is to write great content.

In the next video we’ll discuss content creation and how to get started writing!

Duration : 0:5:38

Read more…

The SEO Advantage

SEOshort for Search Engine Optimizationis the art, craft, and science of driving web traffic to web sites.

Web traffic is food, drink, and oxygenin short, life itselfto any web-based business.

Some web sites depend on broad, general traffic. These businesses need hundreds of thousands or millions of hits per day to prosper and thrive. Other web businesses are looking for high-quality, targeting traffic. This traffic is essentially like a prequalified sales prospect: already interested and able to buy your product.

This PDF has the tools and information you need to draw more traffic to your site, and build your bottom line. You’ll learn how to effectively use PageRank and Google itselfeffective use of SEO means understanding how Google works: how to boost placement in Google search results, how not to offend Google, and how best to use paid Google programs. You’ll also learn how to best organize your web pages and web sites, apply SEO analysis tools, establish effective SEO best practices, and much more.

When you approach SEO, take some time to understand the characteristics of the traffic that you need to drive your business. Then go out and use the techniques explained in this PDF to grab some trafficand bring life to your business.

If you understand SEO, you have an edge. It pays to nurture this understandingwhether you are coding your web pages yourself, working with in-house developers, or outsourcing your web design and implementation.

True, some web sites do just fine without consciously considering SEO. But by consciously developing a plan that incorporates SEO into your web sites and web pages, your web properties will outrank others that do not.

Just as success begets success in the brick and mortar world, online traffic begets traffic. (What you plan to do with the traffic, and how you plan to monetize it, are other issues.)

One way to look at this is that sites that use core SEO have an incremental higher ranking in search results. These sites don’t make gauche mistakes that cost them “points” in search engine ranking. They use tried-and-true SEO techniques to gain “points” for each web page.

Page by page, these increments give you an edge.
This edge is your SEO advantage.

Websociety
http://www.articlesbase.com/seo-articles/the-seo-advantage-75053.html

SEOPressor WordPress Plugin

http://www.NiceNews4U.com/seo-pressor – SEOPressor

SEOPressor, On-Page SEO Plugin for WordPress …
see how it helps you to do on-page search engine optimization.

To learn more about SEOPressor, visit us :
http://www.NiceNews4U.com/seo-pressor

Duration : 0:1:14

Read more…

SEO Pricing

There are so many aspects of a web site that can decrease or boost your search engine rankings. Each web site is as unique as DNA and as such, will react differently to different marketing treatments.

What are these different factors that go into your SEO Pricing and your web site’s ranking? Here is a list of the most important aspects:

1.

The State of Your Site Prior to the Optimization – Your web site can have many different attributes that contribute to its ability to rank well or not so well. Your site’s PageRank for example, if your PR is a 0/10 or 1/10, it’s going to take a lot longer and a lot more work to get your site ranking well. If your site is poorly designed, contains frames or is written entirely in Flash, a lot of work will be required to redesign your site so that it is search engine friendly. If your site has very few incoming links, a fair amount of link development will have to be done in order for you to see the rankings and traffic you’re after. A web site that has been around for a while and developed its PageRank, has a search engine friendly design and obtains links on a frequent basis, will be able to reach top positions much faster than other sites, once an optimization campaign is under way.

2. The Keywords You Are Targeting – Somekeywords are less competitive than others. If you search Google for a keyword or keyword phrase, you’ll see at the top of the results how many web pages are listed in those results. That is the amount of web sites that are competing with yours to reach top page placement for that keyword or keyword phrase. For example, the keyword phrase “web design” has approximately 303 million web pages listed in the results, whereas if you search for my name in quotations, “courtney heard”, you will see that there are only 508 web pages listed in the results.

It is therefore, much easier to rank well for the keywords “courtney heard” than it is for web design. This is why you must choose keywords wisely. With tools such as wordtracker.com, you can find out approximately how many searches are performed for a given keyword or keyword phrase. The more competitive those keywords are, the higher the cost will be to optimize your web site and the longer the optimization will take.

3. The Size of Your Target Market – If your site is targeting a global market, it will take a lot more effort to reach the top ten search results than if your site is targeting a regional market. It also depends on what sort of market you’re targeting. If your site sells a product that only a small group of people will be interested in purchasing, your site will be optimized easier than if the product or service appealed to the global population. For instance, the keyword phrase “real estate” will require a lot more effort to reach top page placement for than “real estate canada” and even “real estate vancouver”.

4. Competitor Sites’ SEO Campaigns – You might find that once your optimization campaign is under way, your site jumps and slips and jumps and slips several times. This can be due to many things, but the one we’ll look at is your competitors’ sites SEO campaigns. If your competitors are aggressively optimizing their own sites for search engines, they can also be achieving new rankings and displacing your site. This brings us to our 5th and final point…

5. Your Own SEO and Link Development Campaign – Your own link development and SEO campaign should be thorough, covering all the aspects of a well optimized site and utilizing all your resources for obtaining incoming links. If your SEO campaign isn’t approached properly, your competitors can surpass you in the rankings easily. You must be aware of your competition and adjust your efforts accordingly.

6. if it was easy, everybody would be doing it. Getting a company’s name and products, or services, onto the first page of a genuine Google search isn’t a trivial piece of work. In fact, there are four distinct skills that a search engine optimizer needs to possess. Most people possess one or maybe two of these skills, very rarely do people posses all four. In truth, to get to all four, people who are good at two of these need to actively develop the other skills. Now, if you are running your own business, do you really have the time to do this? Is this the best use of your time?

7. Many website designers produce more and more eye-catching designs with animations and clever rollover buttons hoping to entice the people onto their sites. This is the first big mistake; using designs like these will actually decrease your chances of a high Google rating. Yes, that’s right; all that money you have paid for the website design could be wasted because no-one will ever find your site.

8. The reason for this is that before you get people to your site you need to get the spiderbots to like your site. Spiderbots are pieces of software used by the search engine companies to trawl the Internet looking at all the websites, and then having reviewed the sites, they use complex algorithms to rank the sites. Some of the complex techniques used by web designers cannot be trawled by spiderbots. They come to your site, look at the HTML code and exit stage right, without even bothering to rank your site. So, you will not be found on any meaningful search.

9. I am amazed how many times I look at websites and I immediately know they are a waste of money. The trouble is that both the web designers and the company that paid the money really do not want to know this. In fact, I have stopped playing the messenger of bad news (too many shootings!); I now work round the problem. So, optimizing a website to be Google friendly is often a compromise between a visually attractive site and an easy to find site.

As you can see, there are many, many things that make your site unique in the services it requires. Some sites can reach top page placement by just changing a title tag, while others wait 6 months to even be listed on Google. The bottom line is, educate yourself, ask questions, choose the right SEO company and be patient. In time, your top page placement will come.

deep raj
http://www.articlesbase.com/seo-articles/seo-pricing-126946.html

SEO is Very Complex and It’s Permanently Extending!

The importance of choosing the right SEO is greater than many of us can imagine. Search engine optimizing is what keeps your site indexed and ranked by search engines and ensures you a good amount of traffic. Without it, your website is either dead, or struggling for survival, hoping to be noticed.

The area of SEO is very complex and it’s permanently extending. New companies and consultants seem to appear out of the blue. SEOs use a wide variety of search engine optimizing tactics, with different efficiency levels. Consequently, before hiring an SEO consultant, for more details visit to www.the20seotools.com it is very important to make sure you’ll be getting what you need. Apart from what you’ll be able to find out from the SEO itself, you can also perform a previous research on your own.

Things to find out on your own

• Find out for how long has the company been in business. This should be listed on their website.
• Search their website for previous projects to find out whether they have a marketing related experience.
• A reliable company also has client testimonials and case studies to prove they are able to keep their customers satisfied.
• Be skeptical with companies that email you out of the blue to advertise their SEO services.
• Beware of SEO companies that claim they can provide a #1 ranking guarantee. Ranking is determined by many factors that are beyond the SEO’s control.
• Beware of SEOs that claim they have a priority submit or special relationships with Google or other search engines. There’s no such thing.

Things to ask the SEO consultant

Do they include link building in their SEO services?

A professional SEO consultant doesn’t limit to building keyword rich content, but also incoming links from relevant website to increase your PageRank.

What are they doing for website conversion enhancement?

A high traffic is meaningless unless your website provides what the users are looking for. A good SEO consultant uses several conversion enhancement techniques, such as copywriting strategies, site usability, call to action tactics and advanced conversion reporting.

Do they help you with calculating your ROI (Return of Investment)?

SEO services can be quite expensive and you need to calculate your potential returns. ROI depends on various factors, such as target population, size of your market place, for more details visit to www.offline-promotion.com the sales value of your services and the number of people searching for them on the Internet etc. An experienced SEO should be able to help you predict your ROI.

Do they use SEO best practice and anti-spam methods?

There are many SEOs that use various strategies to trick search engines in thinking your page is more relevant than it actually is. No SEO consultant will admit to using spamming and other unethical strategies, so you can’t ask him the question directly. However, ask as many questions as possible about the methods they will be using and make sure you receive straight answers.

Do they put a limit on the number of search phrases?

Many SEOs have a limited number of phrases they will optimize for. However, if you’re paying a monthly retainer to the SEO Company, they shouldn’t do this. Even though there are a few phrases more important than others, the rest shouldn’t be neglected either.

The first thing a good SEO consultant will do is perform an analysis on the current state of your website and provide a Website Analyzing report. Further analysis should be performed on a regular basis and your website traffic should be permanently monitored. A professional consultant understands the difference between bulk traffic, getting to your website for irrelevant keywords, and qualified traffic. Making the right choice will provide you with qualified traffic, as well as well-structured pages and a high usability level.

micky
http://www.articlesbase.com/seo-articles/seo-is-very-complex-and-its-permanently-extending-725731.html